rpengr wrote:
I have emailed the following inquiry to NMMA:
Quote:
I am inquiring on behalf of a Four Winns Users group:
We are surprised that FOUR WINNS was not one of the recipients of the 2012 CSI Awards for Customer Satisfaction. (Rec Boat Holding, LLC dba FOUR WINNS)
We would like to inquire the following for our curiosity, and to end speculation in our group:
What was FOUR WINNS Customer Satisfaction Index, and what is the cutoff to make the list?
Were there any other factors that would make FOUR WINNS ineligible?
Ray P
If they reply, I will post it back to this thread.
OK, here is the reply from NMMA:
Quote:
Ray:
Thank you for your e-mail. The NMMA Marine Industry Customer Satisfaction Index Program was established in 2001 to help manufacturers measure consumer satisfaction and use these data to improve product quality and assist in improving a boat buyers positive boating experience. This program measures consumer satisfaction on a wide range of topics for manufactures in both short and longer terms.
The NMMA Marine Industry CSI Award is part of the NMMA Marine Industry Customer Satisfaction Index Program. This annual recognition goes to those manufacturers that actively measure customer satisfaction to pursue continuous improvement according to the program guidelines and have achieved and maintained an independently measured standard of excellence in customer satisfaction over the program year.
Program participants are recognized for their efforts when the following guidelines are met:
• Companies must be participants in the Marine Industry CSI Program and adhere to the guidelines of the program in implementing on-going measurement of customer satisfaction
• Participants must have submitted data through the award qualification period for the year (April thru March)
• Participants must have received a minimum of 25 responses for the recognition period and category or a 50% response rate with a minimum of 10 responses for manufacturers that produce less than 50 units per year or category
• Participants must have a score of 90 or above on the programs 100 point scale regarding Overall Satisfaction with the Boat
• Recognition is based on responses to an Initial Survey used by the program
As part of the Marine Industry Customer Satisfaction Index program operation guidelines, The NMMA can only provide information regarding who are award recipient manufacturers and the categories for which their products qualified for award recognition. The NMMA can not discuss or release other information regarding individual manufacturers or scores in composite or by category.
Best regards,
Terry
Terry Leitz
Director, Marine Dealer Certification
Director, CSI Programs
_________________
"Knot Easy" 2000 Horizon 240 Volvo 5.7GS /SX
tow: 2017 Honda PILOT EXL-AWD
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